Category: Marketing

Inside Social Apps 2012: The Facebook Platform Roadmap

The Facebook Platform Roadmap in 2012 Carl Sjogreen, Director, Product Management, Facebook Key Quote: “Facebook wants Open Graph to be a simple process for developers, so that the focus can be put on developing great apps.” Three major areas we’re working on this year – Open Graph, Mobile, Games Open Graph. Plays to two audiences. People …

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The 2011 NYC Marathon Goes Social With Badges

This year the NYC Marathon went social.  In partnership with site Basno.com, they’re offering up digital marathon finisher badges, which confirm a person’s race finish, and provide an easy, social way to tell friends about the race. Badges seem to be the hot social currency lately, with many prominent sites beginning to offer users them as …

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