Here’s a great talk by Professor Alan Penn of the UCL Bartlett School of Architecture, discussing How Spatial Arrangement Creates Movement, and Implications for Consumer Shopping Behavior at Ikea. It’s long, but a great analysis of the topic, with easy foundations of key concepts explained. “Professor Alan Penn describes the way that architects use space …
Tag: shopping
Mobile Media is Driving Consumer Shopping Behavior
Mobile is quickly emerging as a major force driving consumer online shopping behavior. Recently a few illuminating studies have come out: Mediapost: Mobile Shopping Growing Dramatically Key Findings 33% of respondents have used their phone to access a retailer website, and an additional 26% indicated they plan to access retailer websites or mobile apps by …
Shopping App’s Use For Geo-Location
A quick thought on using a mobile phone’s GPS in a novel fashion for an online retailer. Nowadays basically every mobile phone has a gps chip in it, and all smart phones can provide location data to the apps they run. Recently I was asked by a client about ideas for possibly reaching out to …
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