Jeffrey Donenfeld

Tag: ben beyda

  • SXSW Solo – Web Anywhere: Mobile Optimisation With HTML5, CSS3, JavaScript

    Solo – Web Anywhere: Mobile Optimisation With HTML5, CSS3, JavaScript presented by Bruce Lawson, Web Evangelist, Opera Software

    Summary:
    Web apps, mobile phone apps, websites that work anywhere, SVG, HTML5, Widgets, location-aware sites, Media Queries. Beyond the buzzword assault is a revolution in the way sites are made, what they can do, and how they are accessed. We’re going to talk about what the buzzwords actually mean and how they all fit together. We’ll explore different methodologies for making websites that users can access on mobile phones and other devices, and how to optimize your existing website for mobile. Then we’ll put all the buzzwords together into a coherent vision that works now, with real code snippets that you can use right away. Finally, we get out our crystal balls out and look at what’s coming around the corner in HTML5 and the W3C APIs that allow websites to access native capabilities on devices.

    Bruce Lawson’s blog post and talk outline

    Talk Presentation on Slideshare

    Talk Presentation PDF
    (more…)

  • Google’s New Nav Bar Being Rolled Out

    Google’s New Nav Bar Being Rolled Out

    Loading up Google this morning, I was given a brand new shiny navigation bar. The new bar is much more polished than before, and offers enhanced integration with my Google profile. Apparently they’ve been testing this for quite some time now, and are slowly rolling it out to the masses. According to Google Operating System, there are a few different versions, too.

    Co-workers Kenny Chung and Ben Beyda also tweeted about this well before the change hit my own account.

  • Google Labs Julia Fractal Map Uses HTML5

    Google Labs Julia Fractal Map Uses HTML5

    Recently Google Labs released its Julia Map fractal renderer – a neat project that uses the power of HTML5, the simple Google Maps interface, and remote processing to zoom endlessly into fractals. Try it!

    Google:

    Julia sets are fractals that were studied by the French mathematician Gaston Julia in the early 1920s. Fifty years later, Benoît Mandelbrot studied the set z2 ? c and popularized it by generating the first computer visualisation. Generating these images requires heavy computation resources. Modern browsers have optimized JavaScript execution up to the point where it is now possible to render in a browser fractals like Julia sets almost instantly.

    Julia Map uses Google Maps API, and HTML 5 Canvas to render the images. It will let you browse these fractals in an interactive manner. We hope you will enjoy exploring the different Julia sets, and share the URLs of the most artistic images you discovered.

    Update 2011-03-11**
    Ben Beyda just sent over this new fractal rendering engine, Fractal Lab. From Ben: “We could see this project being pushed even further by adding the ability to create animations from these infinite worlds, which could then be exported and integrated into live visuals and other video-based work.”

    Fractal Lab is a WebGL based fractal explorer allowing you to explore 2D and 2D fractal. The fractals are rendered using the OpenGL Shading Language (GLSL) to enable real-time interactivity.

  • iAd Beating Traditional TV Ads? Well Duh.

    iAd Beating Traditional TV Ads? Well Duh.

    Today, a Nielsen study was reported as showin that Apple’s iAds are beating comparable TV Ad placements. In today’s market, it’s no wonder that ANY interactive ad platform is far outstripping tv ads. Interactive advertising, and now especially mobile interactive advertising is one of the hottest sectors of the ad industry right now. Also, I think this article may somewhat skew it’s praise of iAd, and make it out to see like iAd is doing great as a whole. Sure, it’s beating TV ads, but compare it to any other well established display ad network, and you may find a different story.

    A Nielsen Study Shows iPhone Users Are Paying Attention, While TV Viewers Not so Much
    by Kunur Patel Published: February 03, 2011
    NEW YORK (AdAge.com) — It’s been seven months since the first iAds — Apple’s bid to reinvent mobile advertising — started popping up on iPhones and iPods, and now that those campaigns are over, we’re seeing the first effectiveness study, funded by Apple.
    In it, is a fairly big claim: Those exposed to one of Campbell’s iAds were more than twice as likely to recall it than those who had seen a TV ad. Indeed the five-week study, conducted by Nielsen, showed that consumers shown an iAd remembered the brand “Campbell’s” five times more often than TV ad respondents and the ad messaging three times more often.